Case overview
Suspendisse tristique vehicula ante. Nam consequat nibh justo non placerat vitae. Praesent dignissim sem a auctor scelerisque. Duis placerat dui ac tortor tincidunt, pulvinar condimentum ex dolor.
Maecenas vehicula semper tortor, ut auctor diam ornare ut. Pellentesque et ex et dolor tempor suscipit. Phasellus vel orci vel orci tincidunt interdum. Nunc quis viverra metus. In cursus tempor purus et tincidunt.
The Brief
Johnson & Johnson tasked Leaders of Healthcare with increasing awareness of the CaringCrowd® platform and driving engagement with the initiative. The goal was to expand the platform’s reach, attract new donors, and ultimately make a positive impact on global public health.
Our Approach
One of the key strategies employed by Leaders of Healthcare was to leverage the influence of key opinion leaders (KOLs) within the healthcare nonprofit sector. These KOLs, including prominent healthcare professionals, public health experts, and community leaders, were instrumental in driving more people to the CaringCrowd® platform.
The Results
Through this collaborative effort, Johnson & Johnson and Leaders of Healthcare achieved significant results: